SPLASH ENT
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Red Velvet’s SEULGI has officially been chosen as the new face of ABC Mart’s Crocs campaign — bringing her signature bright energy and effortless style to one of the world’s most iconic footwear brands.
#Seulgi I’m so happy to finally share this with Luvies! I’ve been chosen as the model for ABC Mart’s Crocs campaign! 💛

Crocs has always been a brand I think of when it comes to comfort that still lets you express your own style, so being part of this campaign feels so natural and exciting for me. From the photoshoot to all the activities we have planned, I’ve had so much fun exploring how Crocs can be worn in different moods and looks. For this shoot, I got to try some of my favorites the Bae Clog, the Classic Platform Clog, and of course the timeless Classic Clog. all styled with Jibbitz Charms that make each pair feel personal and unique. It’s amazing how something so comfortable can also be such a fun statement in your daily outfits.

I hope when you see the photos, you’ll feel the same bright and energetic vibe that Crocs gives me. Thank you to ABC Mart and Crocs for letting me be part of this journey and I can’t wait for you to see more of what we’ve prepared. Let’s make comfort stylish, together. 💙
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Play nice, now.


The Girlfriend, Prime Video original series. Premieres September 10.
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Fatherkels Steps Into For Love & Lemons X Lynne Summer Collab, Blending Runway Energy with Kitchen Chaos.

Stepping into the For Love & Lemons X Lynne collab felt like walking straight into a summer daydream where the scent of garlic sizzling in a pan mixed with the flash of cameras catching every outfit strut. It wasn’t just a party it was this living canvas of fashion, food, and friends colliding in the best possible way.

For Love & Lemons laid out their newest pieces like gems under summer light flowing fabrics, bold silhouettes, subtle details that screamed sophistication without trying too hard. Meanwhile, Lynne turned the kitchen into its own type of runway, where the art of cooking looked as glamorous as the clothes walking by.
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I drifted from the racks to the countertops, tasting spoonfuls handed to me mid-conversation, hugging friends, and soaking in the symphony of flavors and fabrics. It felt like every detail the outfits, the dishes, the vibe was curated to remind us that style doesn’t live only in closets sometimes, it simmers in the kitchen too. By the end, I walked away with my hair smelling faintly like sautéed herbs, my heart buzzing from laughter, and my mind replaying flashes of summer silhouettes under golden light. They’re more than events they’re collective memories stitched into time.

➥ First Outfit Look by Reformation
➥ Bluebell Gingham Midi Dress Blue by For love and Lemons
➥ Lovely bags by Cultgaia
➥ Pretty and comfy on-the-go style by Simonmillerusa
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