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CheilJedang launches low-sugar sauce and seasoning line, chooses Seulgi as model for having gained attention by promoting a 'healthy and delicious' lifestyle.
#Seulgi CJ CheilJedang is stepping up to meet the growing wellness trend with the launch of their new low-sugar product line, “Sugaright”, introducing nine carefully crafted options that drastically reduce sugar content compared to existing products. This move aims to cater to the increasing demand from consumers who want to enjoy delicious meals without compromising on health. With a mission to expand the low-sugar sauce and seasoning market, CJ CheilJedang is making it easier than ever to incorporate healthy yet flavorful choices into everyday cooking.

To bring this vision to life, Red Velvet’s Seulgi has been selected as the brand model. Known for openly sharing her balanced diet tips and lifestyle habits, Seulgi perfectly embodies Sugaright’s message of a “delicious and healthy lifestyle.” Her relatable and inspiring presence is expected to create a strong connection with consumers.

Developed through over a year of dedicated R&D, Sugaright products feature CJ CheilJedang’s unique “low-sugar modulation” technology, which optimally blends alternative sweeteners like allulose and steviol glycosides to deliver the perfect balance of taste and timing in sweetness release. With this innovation, enjoying rich, authentic flavors while maintaining a mindful diet has never been easier. Sugaright is here to show that healthy eating doesn’t mean sacrificing taste and with Seulgi leading the way, it’s about to become a lifestyle worth savoring.
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Summer-Proof Beauty: Patidubroff and Fatherkels Share Chanel’s Secrets to All-Day Glam.

When the summer heat hits, my makeup used to give up before I did smudged mascara, faded lips, you name it. But then Pati Dubroff totally changed my game. She swears by cream-based, waterproof everything, and now I do too.
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For my lashes, LE VOLUME DE CHANEL Waterproof Mascara is my ride-or-die it lifts, adds drama, and doesn’t move an inch, even on the hottest days. For lips, LE ROUGE DUO ULTRA TENUE is pure magic. The colour stays bold through morning coffee runs, poolside lounging, and those golden hour cocktails that turn into late night plans. No heavy layers, no constant touch ups, just glam that actually survives the day. Summer makeup meltdown? Never again #welovecoco.

➥ LES BEIGES Healthy Glow Sheer Colour Stick in BLUSH N°21
➥ STYLO YEUX WATERPROOF Long-Lasting Eyeliner in Prune Intense
➥ LE VOLUME DE CHANEL WATERPROOF Mascara in Noir
➥ LE ROUGE DUO ULTRA TENUE Ultrawear Liquid Lip Colour in Chic Rosewood
➥ ROUGE COCO BAUME SHINE Hydrating Beautifying Tinted Lip Balm – Buildable Colour in Raspberry Shine
➥ N°1 DE CHANEL SERUM-IN-MIST
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Red Velvet’s SEULGI has officially been chosen as the new face of ABC Mart’s Crocs campaign — bringing her signature bright energy and effortless style to one of the world’s most iconic footwear brands.
#Seulgi I’m so happy to finally share this with Luvies! I’ve been chosen as the model for ABC Mart’s Crocs campaign! 💛

Crocs has always been a brand I think of when it comes to comfort that still lets you express your own style, so being part of this campaign feels so natural and exciting for me. From the photoshoot to all the activities we have planned, I’ve had so much fun exploring how Crocs can be worn in different moods and looks. For this shoot, I got to try some of my favorites the Bae Clog, the Classic Platform Clog, and of course the timeless Classic Clog. all styled with Jibbitz Charms that make each pair feel personal and unique. It’s amazing how something so comfortable can also be such a fun statement in your daily outfits.

I hope when you see the photos, you’ll feel the same bright and energetic vibe that Crocs gives me. Thank you to ABC Mart and Crocs for letting me be part of this journey and I can’t wait for you to see more of what we’ve prepared. Let’s make comfort stylish, together. 💙
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Play nice, now.


The Girlfriend, Prime Video original series. Premieres September 10.
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Fatherkels Steps Into For Love & Lemons X Lynne Summer Collab, Blending Runway Energy with Kitchen Chaos.

Stepping into the For Love & Lemons X Lynne collab felt like walking straight into a summer daydream where the scent of garlic sizzling in a pan mixed with the flash of cameras catching every outfit strut. It wasn’t just a party it was this living canvas of fashion, food, and friends colliding in the best possible way.

For Love & Lemons laid out their newest pieces like gems under summer light flowing fabrics, bold silhouettes, subtle details that screamed sophistication without trying too hard. Meanwhile, Lynne turned the kitchen into its own type of runway, where the art of cooking looked as glamorous as the clothes walking by.
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